Return to the Little Kingdom: Steve Jobs and the Creation of Apple
Autor: Michael Moritz
Tema: Industries; Business; Corporate & Business History; General; Biography & Autobiography; International; Computer Industry; Business & Economics
Editorial: Overlook TP (2010-11-01)
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Almost thirty years ago, Michael Moritz, then a young journalist at Time magazine, was allowed unfettered access to the inner workings of Apple Computer, as the cutting-edge technology company was then known. His task was to chronicle the untold history of Apple's first decade. No journalist had ever been allowed into Apple's inner sanctum before-and none since. The result, The Little Kingdom, brought readers into the childhood homes of Steve Jobs and Steve Wozniak, showed how they dropped out of college and founded Apple in 1976, charting its rise from a garage hobby to the Fortune 500. The Little Kingdom became the definitive book about Apple, a fascinating portrayal of the struggles and tumult that surround the creation of any great company.